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SendGrid

SendGrid is an email delivery platform, now branded Twilio SendGrid, offering a REST and SMTP API for transactional email plus a marketing email tool with templates and analytics. Twilio acquired SendGrid in 2019 and in 2026 folded its website and docs into twilio.com, though the product, API and dashboard still operate under the SendGrid name and app.sendgrid.com. Plans start with a 60-day free trial and run from $19.95 a month.

By TwilioFreemiumSince 2009Email

Facts checked on against the sources listed at the end of this page.

Pricing
FreemiumPaid from $19.95 a month for the Essentials plan (50,000 to 100,000 emails a month)
Open source
NoProprietary
GitHub stars
3,053
npm downloads a week
5.7Mup 8% on the week before
Latest release
8.1.61 year ago

A good fit for

  • Applications that need a mature, high-volume transactional email API
  • Teams already using other Twilio products who want one vendor for communications
  • Marketers who need both transactional and campaign email in one account
  • Senders who need dedicated IPs or subuser accounts as they scale

Not a good fit for

  • New projects that just need a small, free ongoing email allowance, since SendGrid's free tier is a 60-day trial rather than a permanent free plan
  • Teams that want a lightweight, developer-first API with a generous free tier, where newer competitors are often cheaper
  • Anyone who wants a self-hosted or open source email sending platform

SendGrid pricing

There's a 60-day free trial with 100 emails a day, then paid plans start at $19.95 a month for Essentials, scaling to $89.95 a month for Pro and custom Premier pricing for high-volume senders. Emails beyond a plan's limit are billed per email.

PlanPriceWhat you get
Free trial$0 for 60 days100 emails a day, analytics, 1 teammate, 1 event webhook.
EssentialsFrom $19.95 a month50,000 to 100,000 emails a month, analytics, 1 teammate, 2 event webhooks.
ProFrom $89.95 a month100,000 to 2,500,000 emails a month, 1 dedicated IP included, subuser management, SSO, up to 1,000 teammates.
PremierCustom pricing5,000,000+ emails a month, dedicated IP, full subuser management, SSO, expert services.

Prices in USD, checked on 27 September 2026. Current prices on twilio.com.

Main features

REST and SMTP API
Send transactional email through a REST API or standard SMTP relay.
Marketing campaigns
Drag-and-drop email builder, contact lists and campaign analytics for newsletters.
Dynamic templates
Reusable email templates with variable substitution, editable in the dashboard.
Event webhooks
Real-time delivery, open, click and bounce events posted to your endpoint.
Domain authentication
SPF, DKIM and link branding setup to improve deliverability from your own domain.
Dedicated IPs
Available on Pro and Premier plans for senders who want an isolated sending reputation.
Subuser management
Separate sub-accounts under one organization, used by platforms sending on behalf of customers.

About SendGrid

SendGrid provides infrastructure for sending transactional email (receipts, password resets, notifications) through a REST or SMTP API, along with a marketing email product for newsletters and campaigns with a drag-and-drop template editor.

It includes deliverability tools such as domain authentication, IP warmup guidance, suppression management and event webhooks for tracking deliveries, opens, clicks and bounces. Larger plans add dedicated sending IPs and subuser accounts for agencies or platforms sending on behalf of others.

Twilio acquired SendGrid in 2019 and continues to operate it as Twilio SendGrid. In 2026 Twilio moved SendGrid's marketing site and docs to twilio.com as part of a wider consolidation of its communications products, without changing the underlying API, pricing or dashboard.

Made by
Twilio
Free plan
Trial only: 100 emails a day for 60 days, no ongoing free tier
Available on
REST API, SMTP API, Webhooks, Dashboard at app.sendgrid.com

Usage and activity

Weekly npm downloads of @sendgrid/mail, last 12 months.

02M4M6MOctDecJanMarMayJulOct7 October 2025: 2,034,325 downloads a week14 October 2025: 2,099,305 downloads a week21 October 2025: 2,140,088 downloads a week28 October 2025: 2,243,208 downloads a week4 November 2025: 2,197,434 downloads a week11 November 2025: 2,258,827 downloads a week18 November 2025: 2,330,068 downloads a week25 November 2025: 2,320,858 downloads a week2 December 2025: 2,354,144 downloads a week9 December 2025: 2,573,295 downloads a week16 December 2025: 2,516,835 downloads a week23 December 2025: 2,294,264 downloads a week30 December 2025: 1,309,827 downloads a week6 January 2026: 1,682,529 downloads a week13 January 2026: 2,642,217 downloads a week20 January 2026: 2,670,710 downloads a week27 January 2026: 2,830,235 downloads a week3 February 2026: 2,857,956 downloads a week10 February 2026: 3,019,729 downloads a week17 February 2026: 2,848,016 downloads a week24 February 2026: 3,012,014 downloads a week3 March 2026: 3,220,077 downloads a week10 March 2026: 3,233,369 downloads a week17 March 2026: 3,363,144 downloads a week24 March 2026: 3,288,406 downloads a week31 March 2026: 3,417,869 downloads a week7 April 2026: 3,153,468 downloads a week14 April 2026: 3,582,293 downloads a week21 April 2026: 3,689,455 downloads a week28 April 2026: 3,741,603 downloads a week5 May 2026: 3,519,177 downloads a week12 May 2026: 3,966,253 downloads a week19 May 2026: 3,813,150 downloads a week26 May 2026: 3,651,074 downloads a week2 June 2026: 3,895,059 downloads a week16 June 2026: 4,116,989 downloads a week23 June 2026: 4,247,897 downloads a week30 June 2026: 4,040,547 downloads a week7 July 2026: 3,873,169 downloads a week21 July 2026: 4,243,360 downloads a week28 July 2026: 4,444,699 downloads a week4 August 2026: 4,475,566 downloads a week11 August 2026: 4,447,009 downloads a week25 August 2026: 4,632,840 downloads a week1 September 2026: 4,729,146 downloads a week27 September 2026: 5,322,731 downloads a week4 October 2026: 5,744,754 downloads a week

Recent releases

SendGrid alternatives

SendGrid compared

Questions about SendGrid

Does SendGrid have a free plan?

SendGrid offers a 60-day free trial with 100 emails a day, but there's no permanent free tier after that.

Is SendGrid now called Twilio?

The product is branded Twilio SendGrid. In 2026 Twilio moved SendGrid's website and docs onto twilio.com, but the API, pricing and app.sendgrid.com dashboard are unchanged.

How much does SendGrid cost?

Paid plans start at $19.95 a month for 50,000 to 100,000 emails, rising to $89.95 a month for Pro and custom pricing for Premier at high volume.

Who owns SendGrid?

Twilio, which acquired SendGrid in 2019.

Sources and links

Work on SendGrid? Claim this listing. Something wrong or out of date? Suggest a correction. Stats come from the public GitHub and npm APIs and update every day.

SendGrid: pricing, features and alternatives (2026) | ScratchDB