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Brevo

Brevo, formerly Sendinblue, is a customer engagement platform for email and SMS marketing, automation, CRM and transactional messaging. The free plan lets you send up to 300 emails a day once your account is approved. Paid plans start at Starter, from 5,000 emails a month, and yearly billing is 10% cheaper.

By BrevoFreemiumSince 2012Email

Facts checked on against the sources listed at the end of this page.

Pricing
FreemiumPaid from Starter plan, from 5,000 emails a month
Open source
NoProprietary

A good fit for

  • Small businesses that want email, SMS and CRM in one tool
  • Developers who need transactional email over SMTP or API with a free tier
  • Teams that want to send occasional campaigns without a monthly commitment
  • Anyone moving off Sendinblue who wants the same account

Not a good fit for

  • Teams that only need a developer-first transactional email API: much of the product is marketing and CRM tooling
  • Projects that need to send more than 300 emails a day on the free plan
  • Buyers who want fixed prices on the page: plan prices depend on volume

Brevo pricing

Brevo has Free, Starter, Standard, Professional and Enterprise plans. Paid plans are priced by email volume, and yearly billing takes 10% off. The pricing page text does not show fixed dollar amounts, so check the page for the current figure at your volume.

PlanPriceWhat you get
Free$0Free forever for individuals and solopreneurs. Up to 300 emails a day once your account is approved for sending.
StarterVaries by volume, from 5,000 emails a monthPaid plan above the free tier.
ProfessionalVaries by volume, from 150,000 emails a monthHigher-volume plan. Sales Advanced is an add-on priced per user.
Pay as you go creditsOne credit per emailCredits do not expire.

Prices in USD, checked on 14 October 2026. Current prices on brevo.com.

Main features

Email and SMS marketing
Campaigns and automation.
Transactional messaging
Email, SMS and WhatsApp over SMTP and API, with outbound webhooks.
Sales CRM
Sales management inside the same account.
Live chat and chatbot
Website chat with a chatbot option.
Push notifications
Web and mobile push.
Integrations
150+ integrations with other tools.
Aura AI agents
AI agents for marketing, sales, data analysis and conversations.

About Brevo

Brevo combines marketing and messaging tools in one account: email and SMS campaigns, automation, a sales CRM, live chat, WhatsApp, web and mobile push, chatbots and loyalty programs. It lists integrations with 150+ tools.

For developers, transactional messages go out by email, SMS and WhatsApp over SMTP and an API, with outbound webhooks. All plans include the transactional features.

The company was called Sendinblue before it became Brevo. The site also offers AI agents under the name Aura.

Made by
Brevo
Launched
2012
Based in
Paris, France
Free plan
Yes: free forever, up to 300 emails a day once approved, no credit card
Available on
Web app, REST API, SMTP

Brevo alternatives

All 6 alternatives to Brevo, side by side

Questions about Brevo

Is Brevo the same as Sendinblue?

Yes. Sendinblue was renamed Brevo.

Is Brevo free?

Yes. The Free plan is free forever with no credit card, and allows up to 300 emails a day once your account is approved for sending.

Does Brevo send transactional email?

Yes. All plans include transactional features, available through SMTP and an API, with outbound webhooks.

Is yearly billing cheaper?

Yes. The pricing page shows yearly billing as 10% off.

Sources and links

Work on Brevo? Claim this listing. Something wrong or out of date? Suggest a correction. Stats come from the public GitHub and npm APIs and update every day.

Brevo: pricing, features and alternatives (2026) | ScratchDB